Showing posts with label Search Engine Optimization Experts. Show all posts
Showing posts with label Search Engine Optimization Experts. Show all posts

Monday, February 25, 2008

SEO : Get Your Ducks In A Row

Optimizing your website properly will help your business become successful - gaining more traffic and optimally, more income. What’s the secret? Here’s a riddle … “quack, quack”.

Successful businesses don’t just “wing it” and hope the world comes knocking at their door offering them wads of money and outrageous gifts. Now that would be silly. Even the field of dreams had to be built first. So let’s build your SEO success . . .

Did you guess the riddle? Get your ducks in a row. There are certain aspects of SEO that must be done in order to succeed at SEO. See? We’re never too old for games. After all, if your ducks aren’t lined up, they may wind up looking like a hodgepodge gaggle of geese and no one wants to be part of a gaggle. I know I don’t.

Duck 1: Keywords - Before you do anything, you must take time to consider what exactly are you offering to this great big world of ours. Then put it in words. Keywords to be precise. These are the words someone who’s looking for you might use to describe your business or service, before they even know about you.

Duck 2: Optimize your web pages with these keywords. Not just one or two pages, but all of them. Search engines put all your pages into context so you need to display that your entire site is relevant to the topic. If you want to get targeted visitors from search engines, you must optimize your web pages for search engines.

Duck 3: Submit to search engines and internet directories. More than 80% of all Internet users find new web sites through search engines, so submitting your site to the major players will always help your SEO rankings.

Duck 4: Links from other websites. Even though this is the 4th duck, by all means, it’s not the least important. High search engine rankings are always the result of optimized web pages and good incoming links. So, find other websites that relate to yours and link up!

Getting the best Search Engine Optimization results requires you to go from Duck 1 to Duck 4. Take the right steps in the right order and you will be giving yourself a gold star sticker for a job well done!

Sunday, February 24, 2008

Search Engine Optimization : Get My Website Noticed!

With all the millions of websites on the internet today, there can only be a few that will show up on the first page of search engines at a time. This is where search engine optimization comes in to play. You can prepare your website to enhance its chances of being ranked in the top results of a search engine.

SEO often evades a simple definition. This is because it permeates just about every area of web site design and development. From evaluating your source code at the most basic level, to optimizing your HTML tags, to choosing the right keywords, optimizing link text, gaining inbound links and a whole lot more, SEO concerns should be in mind with every step you take.

The most basic and important factors when optimizing your website are :

1.Using the right keyword is the foundation of successful SEO. Keywords are the words that web surfers enter in search engines to find web sites. It is important that your web site has good search engine rankings for popular keywords that are related to the theme of your web site.

2.Increase the link popularity of your web site. This is first and foremost in determining your PageRank, which is a huge factor in where your pages will display in search results for their relevant keywords.

3.Content - Without fresh, relevant and useful content you will never see the rankings you're looking for (unless you somehow get the best sites on the internet to link to you).

Additionally, keep in mind that if your site is brand new, you will not see good rankings for some time. Google does not crawl all new websites immediately, and there is also generally a period of several months before sites are fully crawled and indexed. So, if you've got a great site together and are displeased to see that you're not ranking highly, settle down a bit. Keep building it up - Google will catch on. In the mean time, self-promote like crazy, gaining as many quality links to your site as you possibly can.